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Pixar Animation Studios, owned by parent company Disney Co. (NYSE:DIS), is set to release its third installment of the Toy Story animated franchise this weekend, and analysts expect the film's $9 billion worldwide franchise to receive an added $2.4 billion in retail sales, as a result. The LA Times reports, "People who have seen pre-release surveys say that Toy Story 3 is certain to have the biggest opening for a movie from Pixar Animation Studios, beating 2004's The Incredibles, which started with $70.4 million in the US and Canada." The report also indicates that due to a mainstream market interest in the film, paired with 3D ticket prices, Toy Story 3 might give Pixar its first $100 million-plus box-office open; Pixar films have reportedly earned a staggering $5.5 billion in box-office sales alone. "Pixar is part of a large corporate culture that they have to accommodate," said former Disney animator Steve Hulett. "Disney is not running a renaissance art studio, they're out to make money - big money - and they're upping the odds by producing sequels." Pixar is also currently working on sequels for Cars 2 and Monsters Inc. 2, which are now in production. Rival DreamWorks Animation Inc. (NASDAQ:DWA), however, was blasted with its 3D release of Shrek Forever After earlier this year, as well as after McDonald's Corp. (NYSE:MCD) had to recall 12 million of its Shrek Forever After drinking glasses when a high level of cadmium was found in the product's decorative paint. Shares of Disney are trading up 0.48% Friday afternoon at $35.34, as are shares of DreamWorks, which are up 3.32% at $27.98. code pour embarquer la vidéo : >>> http://www.youtube.com/embed/tmDPkgxfQmw <<< |